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02/22/2023
2:22PM
WHO ARE WE? 

We are a team of two young international students who attend university in the UK. We launched our first drop on December 1st of 2023 and since then we have carried along with our motto of
BRICK BY BRICK.

Now, you are probably thinking what sets us apart? Well we really focus on short film making and bridging a gap. If you view our social media channels, you will see 3 movies my personal favourite is “LICKED” and we use those short movies created to promote creativity in the fashion scene and bridge content creation with fashion amongst many other things for example in the movie “WHO R U?” we wanted to promote a value we believed in etc..
Check them out I'm sure you will like them 
We are also on a mission to put the Arabic culture on the map.
You will slowly start seeing us push Arabic touches on our designs like the Arabic crop tops we released last season.
This all comes from our love for the UK streetwear scene and our background of Arab/African ethnicities.

We want to thank you for helping us with our mission 


&


 REMEMBER FAM!  
we do not see things as they are, we see them as we are.... 
        SO BE GREAT 🤍 
WEARECOURE 
 ps/ podcast will come out soon about us

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.

Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.

“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™